about 8 years on 2009-09-16

UP NEXT: FB GOES AFTER DMS AND DOLLARS FROM PUBLISHER?


& and why visa isn't conceptually my favorite investment.

let's not forget that money is just a form of communication...  and that banking is just trusted identity + a register of transactions.

*facebook's integration of "@" is really slick as incorporated into a portable publisher... 
*i can only imagine that dm: is next (which one would assume would populate into the 'inbox')
*after that it is just to easy to add $ and let me dm:  $5.99 to @hayley barna...  
*final step, let me dm brands (and give them a way to act pragmatically on the dms/inbox.) --

1. dms from publisher to inbox
2. move money through publisher to people
3. move money through publisher to brands (and give them an api to drive actions)

there are three parts to any conversation/movement of content -- identity, content, and distribution (who is speaking, what they are saying, and who is listening).  clarity/verity is critical for high quality communication in all three parts of the equation.  

facebook's beachhead is identity, and publisher as a way to exchange money as content is just too freaking attractive to ignore.


original swl blogposts and letters 2007-2010